by ·Comments Off on Of Web Crawlers and Link Farms

Many businesses employ SEO Salt Lake City in order to create optimized content for their websites. The strategy behind this tactic is to craft  the internet content such that it appears attractive to the web crawlers gathering data for search engines. Web crawlers are automated programs which search the web at a very high speed collecting various information about the websites they come in contact with. Optimizing content for these web crawlers requires that the content on a particular website possesses specific characteristics the web crawlers are looking for.

 

One specific piece of information web crawlers look for are links to other websites. Because of this one tactic employed by Utah SEO businesses is to embed links to a website in the content of another website. When this is done on a large scale, that is embedding links to a specific website in the content of multiple other websites, this is called link farming. The term link farming implies that the content containing these links is created not for the purpose of being read by a human audience. In other words the content created for link farms is created specifically for these automated programs called web crawlers.

 

Content created for link farms often does not appear to be coherent or readable to humans who might discover it on the web. Technically web crawlers are designed to recognize content that is created simply for the purpose of embedding links in order to optimize linked to content. When the content is created in an automated fashion this is often the case. To get around this SEO Park City businesses employ freelance content creators to write content so that it can fool the web crawlers. This freelanced link farm content still does not have to read perfectly. It just has to read well enough to evade the web crawlers protocols designed to identify this sort of thing.

by ·Comments Off on Prepare with the A+ Practice Test

One of the best ways for IT technicians to gain legitimacy in in the technology industry is to become A+ certified. In order to perform well on the A+ certification exam it is essential to adequately prepare by studying the subject matters covered by the exam and by taking multiple versions of the A+ practice test. When a person preparing for the A+ certification exam takes multiple versions of the A+ practice test he or she will become familiar with the A+ certification exam format. In addition by taking multiple versions of the A+ practice test the person preparing for the A+ certification exam will gain insight into the subject areas which require additional focus in order to ace the exam.

Once the successful candidate thoroughly studies the subject areas and takes multiple versions of the A+ practice test he or she will then be ready to sit for the A+ certification exam. After taking the A+ practice test he or she will be familiar with the multiple choice question format of the test. He or she will also be familiar with the two sections of the test. One section covers material primarily related to computer software and systems related to computer software. The second section primarily covers material related to computer hardware and the ancillary systems related to computer hardware. Moreover, he or she will also be familiar with the various subject areas within the headings of computer software and computer hardware.

After successful preparation the candidate will be in a great position to pass the A+ certification exam. After becoming A+ certified the test taker will be endowed with proof that he or she is a competent and skilled member of the technology industry. With this proof of skill the test taker will then be in a good position to land a well paying job.

by ·Comments Off on The SEO Utah Shell Game

There can be many layers of misdirection in the execution of content creation for SEO Salt Lake City. First of all much of the content created is not intended for humans to read even though it is written to appear to be for human consumption. More specifically this content is created for search engine web bot consumption. Essentially the strategy involves creating content containing key words and links to a customer’s website. The idea is that the web bot will prioritize the customer’s website in search engine listings more if there are multiple links back to that site from supposedly disinterested third party websites.

 

These third party websites are typically blogs. Another layer of misdirection (other than the intended audience of the content) is that the listed author of the blog is typically not who has created the content. The content is usually created by a freelance writer hired by an SEO Utah agency. This agency was in turn hired by the original customer to increase traffic to their website.

 

In summary, the customer hires the SEO Park City agency to increase web traffic to their website. One way they do this is to create online content with links and key words back to the customer’s website. To do this, they create multiple blogs and then hire freelance content creators to write the content with the links and keywords. Often these blogs are designed to appear as disinterested third parties. All this content in turn is created to look like it is meant for human consumption but is actually intended for web bots in order to increase the priority listing of the customer’s website. The web bots associate the links imbedded within the content with the key words. As such, when those keywords are searched for by a person surfing the web the search engine (theoretically) will place the customer’s website closer to the top of the list depending (in part) by how many third party websites link back to the customer’s website.

 

by ·Comments Off on Becoming A+ Certified

It is my greatest desire to become A+ certified. Unfortunately, I do not know a CD ROM from a router. As such, in order to make myself ready to take the A+ exam, I must study and prepare myself. This means I must take as many versions of the A+ practice test as I can. I have heard from many of my colleagues that taking the A+ practice test over and over is the best way to prepare for the actual exam. I do not think there is very much more I can say on the subject other than that.

But what sort of information will the A+ practice test contain? Not having taken it myself, I went on line and did some digging. As I mentioned previously, I do not know a CD ROM from a router. In order to realize my greatest desire I must become familiar with this information. After some digging I discovered that the test consists of two parts. The first part deals with technical issues related to hardware. The second part deals with issues related to software and coding. I figure I will have to take at least ten practice tests before I am comfortable taking the exam itself.

I suspect there will be a steep learning curve. The first practice test I take I probably will not know the answers to most of the questions. But that test will give me an idea of where I will need to focus my studies. I am picturing that the second A+ practice test I take will be just a little bit easier. Maybe I will recognize a question or two from the first one. Again, this test will show me what material I will need to re-review in order to plug the holes in my knowledge base. You can see where this is going. By the tenth test I will be ready to take the actual exam itself and put myself on track to attain my greatest desire.

by ·Comments Off on SEO Designed for Web Bots

There is a whole segment of SEO content writing designed for internet bots to read and not actual humans. An internet bot (sometimes referred to as web robots, robots or bots) is a software application designed to perform automated and repetitive tasks over the internet. Because a software application is performing the task as opposed to a human being the particular task can be performed at a much higher rate of speed. Search engines employ internet bots to determine how relevant a particular website is relative to any specific key words that are being searched for at any particular time.

Usually the SEO Salt Lake City content I am referring to will contain specific key words and a link back to a specific business website. Search engines prioritize websites that are linked to by multiple other sites and use internet bots to search for these links and key words. As such, content containing the key word and link back to a business website will enhance that business website’s listing in the search engines results when someone is searching for those specific key words. This is true even if a human has never read the content containing the specific link and key words.

Because this content is not designed primarily for human consumption it does not matter if the text reads in an elegant manner or is even grammatically correct. What is of ultimate importance for Utah SEO content designed for this purpose is that the key words appear along with the link in text of a certain length (typically 300 to 500 words) and that the text does not appear to be obvious spam. The text may appear to be spam to a human reader as long as it does not appear to be spam to the internet bot who is the intended audience.

by ·Comments Off on Increase your Email Click-Throughs

Video Production Salt Lake City Helps You Get More Email Click Throughs

You spent hours over that email copy and it contains important information that you wish your customers to read! But would they pay attention to it? Will it drive results? The use of video in emails has been shown to double click-through rates. For more effective emails use videos. Contact a video production studio in Salt Lake City to help you with you email videos or call ZOOMinity productions at 801-694-6449

by ·Comments Off on Deconstructing the 1xx Post Error Code

A+Some questions you might see on the A+ practice test are short and sweet. For example, what problem does a “1xx POST error code” indicate? To answer this question it might be helpful to know a little more about the terminology within the error code. POST is an acronym which stands for “Power On Self Test.” When your computer boots up the BIOS or Basic Input / Output System which is a set of computer instructions controlling input and output operations, executes several tests in a sequence to make sure all systems are running properly. If this is the case then Windows will begin to load. If there is a problem then the computer will display error codes sometimes accompanied by beep sounds.

The 1xx POST error code happens to be one of several codes used by IBM. Other codes include 2xx, 3xx, 4xx, 5xx,6xx, 7xx, 8xx,9xx and 10xx. Each number that precedes the “xx” refers to a specific area of the computer’s hardware. The 1xx refers to a “system motherboard error.” The system motherboard is a circuit board inside the computer that allocates electrical power to the CPU (Central Processing Unit), RAM (Random Access Memory) and other parts of the computer’s hardware. The motherboard also facilitates communication between the various components of the computer’s hardware.

Naturally, if you were in the position where you were in need of taking the A+ practice test much of this technical jargon would already be familiar to you. By now (if you read this far) you should know the answer to the question, what problem does a “1xx POST error code” indicate? The error code (of course) indicates a problem with the system motherboard. This type of question is probably not one that can be figured out logically. Unfortunately, it falls under the category of information you will just have to know. Many of the questions on the certification exam will require you memorize information like this. Taking the A+ practice test will help you identify areas of knowledge where you will need further study.

by ·Comments Off on Contact

For more information about our services please get in touch with us by email using the form below.

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by ·Comments Off on How to Create High Quality Links to your Website

Content distribution is the new link building strategy now. Though the inbound link still works and is very popular, adding social and media coverage and guest posting will increase the page rank even higher. Content promotion has become vital. In order to rank your website higher in the SERPs, you need to have a good content distribution strategy. Here are three content distribution strategies that you can use to create high quality links to your website:

Guest Posting

It is more about building relationships than links. Guest post is something you write for other’s blog. It contains a section about the author, from where you can create link to your website. So, in exchange of your free content that you have given to the blogger, you get to increase the visibility of your website.

Media Coverage

Free publicity is a very good method of increasing your profile. You need to first select your target audience. YouTube video is a very effective way of spreading your profile. Writing a good press release can also work well. By doing so, you can include this on the news section of the website and create links. Winning an award is a great way to get publicity. You could engage in local charities to increase your publicity.

Social Media Links

Social media promotes your website. In order to increase the visibility of your website you must add social media buttons on your homepage. You can add twitter posts directly on your website if it’s relevant. Make sure you use the up to date social media buttons on your page. Use share button to make your website viral. Use the social media analytics to monitor the progress of your website in terms of number of visitors, etc.

Here’s a quick video with the exact link building that is getting the best results in 2015 and will continue to be very effective in 2016.